How SEO and Web Design can work together for Better Ranking?
The website is the first point of interaction between you and the potential buyers. Many people believe that all it takes for their business to make profits is getting online with a good website.
Many factors contribute to your website’s rankings and so much goes into making it lead the SERP. You need a catchy, unique website with an easy-to-use interface where visitors can quickly get information about your brand and the USP.
Visitors should be able to navigate your website quickly and be hooked to the information on it so that the organic traffic coming to your page will end up buying from you. That means the look of your website is essential in determining how successful digital marketing efforts can be.
Your business may have an incredible-looking website with exciting graphics and exclusive content. Such websites have the potential to attract visitors, but even these websites can fail terribly if search engine users are unable to find them.
SEO web designing is the process of planning and creating a great website and incorporating SEO elements into it from the get-go.
Simply put, your overall website design matters, but it cannot give your business genuine leads without tightly linking SEO with it.
Keep in mind these few tips.
- Use headings, subheadings, and proper bullet points.
- Use visuals and short sentences explaining them.
- Break your text into paragraphs.
- Keep the font of your text large and increase the line height.
- The contrast between the background color and the text color should be balanced.
Use of Sitemap
The sitemap contains your site’s URL. A sitemap serves as a road map for search engines to crawl and index your website’s pages and content. It is a guide to all the URL pages on your website.
Mobile-Friendliness
It’s clear that Google values mobile-friendliness as an important element of SEO and web design.
Correct use of Slugs
A strong URL slug also validates information on your site and helps Google crawlers understand how to get there. Remember, Google will take into account the URL of your page to determine its score
Website Speed
An essential aspect of creating a search engine-friendly website these days is ensuring your pages are light and to the point. After all, no one will stick to a website that takes ages to load.
Web designing has evolved, and today’s web designers can access more technologies and resources than ever. Since SEO ranking directly affects traffic, the priority when designing a website should always be the users.
About the author
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